Learning strategy
Clarify the business problem, required behaviour, audience, constraints, and measures.
I turn capability problems into learning that holds up at work.
I work with in-house L&D teams and custom learning providers to diagnose the real need, shape the strategy, and direct the experience from concept through reinforcement.
Discuss a problem
My view of good learningVideo coming soon
See and hear how I think.
I publish short, research-led videos on AI, work, and learning, with new ones added regularly.
Visit InstagramGamification: It's a Continuum
The chapter argues that gamification and game-based learning sit on a continuum. The useful design question is not which label fits, but what kind of experience the work requires.
About
Advertising taught me to find the idea. Game design taught me to see the system. Learning strategy taught me to make both useful at work.
Read the storyWhat I do
I define the learning need, design the response, and support what happens after launch.
Content and curriculum redesign
Turn existing material into a clearer, current learning experience.
Learning journey design
Plan how learning, practice, support, and reinforcement fit together over time.
Concepts and prototypes
Translate the strategy into concepts, prototypes, wireframes, and experience principles.
Performance support
Organise knowledge and tools so people can find and use them while working.
Adoption support
Plan the practice, manager support, communication, and measurement that follow launch.
Ways to work together
You work directly with me. We agree the problem, who needs to be involved, the decisions to make, and the useful output before the work begins.
Proof
Selected workSix project examples“Since the beginning he has shined among the members in his passion, intellect, and work ethics. I would recommend anyone to work with him.”
View the work